Details

ISBN/EAN: 978-1-473-65652-9
Einband: Paperback
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Originaltitel:
Das Digital
Erschienen am:
Sprache:
English
Umfang:
288 S.
Format (T/L/B):
1.8 x 19.8 x 12.9 cm

Hersteller:
John Murray Publishers
zoe.rutherford@hachette.co.uk
50 Victoria Embankment
GB LONDON EC4Y 0DZ


Importeur:
Petersen Buchimport GmbH
Vertrieb
gpsr@petersen-buchimport.com
Weidestraße 122 a
DE 22083 Hamburg
www.petersen-buchimport.com/gpsr
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Beschreibung

Markets have long been acknowledged to be a superior mechanism for managing resources but until the advent of big data, they largely functioned better in theory than in practice. Now, as ideal markets are within reach because of vastly greater access to information, we are on the verge of a major disruption. As data becomes a more valuable asset than cash, the rules for surviving and thriving are changing. A provocative look at how data is reinventing the market.